November 2, 2015

Astroturfing: Why crowdsourced reviews are as fake as plastic grass

By BlueInk Review Staff

Amazon is currently on the move, suing 1,000 individuals for writing fake reviews in a practice called “astroturfing.” Astroturfers promise good reviews for hire. For as little as $5 per review, authors can buy five-star ratings en masse. While Amazon strictly prohibits fake reviews, the practice is widespread — and for […]

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October 20, 2015

5 chilling books to set the mood for Halloween

Looking for a collection of books to chill your spine, curdle your blood, and get you ready for Halloween? Look no further! Fall is in the air and the holiday is nearly upon us. Check out our collection of books to get you into the “spirit”.

Ethics of the Undead, by Loren Schechter. Here’s a surprising […]

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September 4, 2015

Giving peas a chance: The challenges of professional book reviewing

You’ve finished your book and now you’re wondering: How on earth will I sell it? This is a daunting question, to be sure, one that involves carefully considering who your readers are and where you will find them. Whatever the tactic, one of the first steps in reaching readers is to obtain book reviews.

[…]

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August 13, 2015

BlueInk Review offers A+ reads on educational topics

By Irene Sanders

That inevitable time of year has come again: school bells begin to ring and students start their classes. Between making sure your kids have their new folders and freshly shined shoes, take the time to crack the binding on a fantastic self-published book! BlueInk Review has uncovered several titles that can be […]

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August 12, 2015

Hyre a kopee editer… And other no-fail tips for self-publishers

By BlueInk Review Staff

We all know the feeling of end-of-summer lethargy: the tempting daydreams of poolside slumber; grocery lists that include nothing but lemonade, watermelon, and popsicles; the longing to simply sink into a lounge chair and cultivate a freckle or two. But if you want to get ahead in self publishing, now is […]

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August 11, 2015

At Your Service: Finding editors and designers through Reedsy

By Alex Cortes

At Your Service is an ongoing blog series where we ask a self-publishing industry professional to describe the services they provide so that self-published authors may learn more about the opportunities and resources afforded them.

Today, we speak with Ricardo Fayet, one of the co-founders of Reedsy, an online marketplace […]

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August 7, 2015

4 ways indie authors go wrong writing a book description

By BlueInk Review Staff

Every book needs a description of its contents – that snappy teaser copy you traditionally see on the back cover. When done properly, it lures readers in, as well as signals what audience the book is targeting. And it’s invaluable on marketing materials, author websites and other promotional materials.

But […]

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July 17, 2015

4 ways indie authors go wrong writing a bio

By BlueInk Review Staff

Every book needs an author bio. It lets readers know who you are and why you are uniquely qualified to write the book at hand. Readers expect this at the back of your book. And booksellers and other industry professionals expect it on your press releases and other marketing materials.

[…]

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June 30, 2015

“Pulpwood Queen” champions self-published books

By Marty Meitus

Kathy L. Murphy counts best-selling author Pat Conroy as a friend. She’s such good buddies with Jamie Ford, author of Hotel at the Corner of Bitter and Sweet, that he recently told the Shreveport Times,  “In this industry, (Kathy) is a type of fairy godmother who makes your dreams come true. […]

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June 19, 2015

Trade Secrets: Book marketing with Carl Lennertz

By Rachel L’Heureux

“Trade Secrets” is an ongoing blog series in which we interview professionals working in traditional publishing to explain how they approach their jobs, in order to help self-publishers understand the intricacies of the publishing process and glean some tips.

Today we speak with Carl Lennertz about the daunting yet critical task […]

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