November 17, 2020

The One Question Many Indie Authors Fail to Ask Themselves

By Paul Goat Allen

Besides reviewing genre fiction for companies like PW, Kirkus, and BlueInk, I work as an instructor and mentor in Seton Hill University’s Writing Popular Fiction program. During my time with these student writers, we discuss the respective strengths and weaknesses of their manuscripts in great detail, as well as how […]

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September 21, 2020

Is There a Best Time, Day, or Month to Release Your Novel?

By Paul Goat Allen

I’ve worked in the publishing industry in various capacities for almost three decades and as long as I can remember Tuesdays have been the days the vast majority of traditionally published titles are released. Since most major bestselling lists are compiled on Tuesdays, the wisdom seems to be, a Tuesday […]

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September 9, 2020

Horror with a Message: BlueInk Talks with Debut Author K.P. Kulski

By Paul Goat Allen

Pseudonymous dark fiction writer K.P. Kulski’s debut novel Fairest Flesh is a blood-soaked fusion of the historical account of infamous 16th century Hungarian serial killer Erzsébet Báthory, a beloved German fairy tale, and profoundly powerful themes that are just as timely today as they were almost 500 years ago. And […]

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July 27, 2020

The Business of Writing: BlueInk Review Talks with Shelley Adina/Adina Senft

By Paul Goat Allen

Shelley Adina is the author of 42 novels published by Harlequin, Warner, and Hachette, as well as Moonshell Books, her own independent press. She writes steampunk and contemporary romance as Shelley Adina; writes classic Regency romance as Charlotte Henry; and as Adina Senft, writes Amish women’s fiction. She holds an […]

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July 13, 2020

3 Reasons Why Social Media is a Necessary Evil for Writers

By Paul Goat Allen

The path to self-publishing success is filled with minefields, any one of which—once detonated—can derail the sales of a well written novel. Bad editing, a lack of proofreading, forgettable cover art, no promotional plan, failure to understand reader expectation, the list goes on and on. But perhaps the biggest mistake […]

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May 18, 2020

5 Things to Consider Before Choosing Cover Art

By Paul Goat Allen

The idiom “don’t judge a book by its cover” may be true when applied metaphorically to the worth or value of certain people, objects, and situations, but, sadly, when it comes to books, the exact opposite is often the case.

Readers judge books by their covers all the time. Don’t […]

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May 12, 2020

5 Simple Ways to Optimize the Impact of Book Reviews

By Paul Goat Allen

I’ve been a book reviewer for more than 25 years and I’ve reviewed countless titles across all genre categories—from apocalyptic fiction to zombie erotica. Although a sizable percentage of novels that I’ve reviewed have been flawed in some way—imperfect attempts to tell an entertaining and enlightening story—I do what I […]

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May 5, 2020

5 Things to Consider Before Starting Your Fantasy Novel

By Paul Goat Allen

So, you’ve been contemplating writing a fantasy novel for a while—or maybe you’ve begun drafting it out or are already in revisions. Before you go any farther, I want you to seriously contemplate this question for a moment: “Why are you writing this particular story?” If you’re writing this novel […]

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